Project development
Parent 3upport: empowering parents to raise a resilient next generation.
Our story
The idea for this project began with a simple but urgent question: how can we improve children’s mental health in a way that is scalable, evidence-based, and impactful? Inspired by professional experiences and concerning societal trends (such as the declining mental health among youngsters, expanding waiting lists and rising youth care costs), we decided to take action.
We started by taking a step back.
Instead of jumping into solution mode, we conducted a literature and market review to verify whether the problem we identified was indeed as urgent and widespread as it seemed. We wanted to ensure that our understanding was grounded in evidence and to learn from existing solutions already in use. Throughout this process, we tried to keep an open mind, acknowledging that improving current interventions or making them more accessible might be more effective than creating something entirely new.
The research led us to important insights.
First, that prevention often has greater long-term impact than curative approaches. And second, that supporting parents - rather than focusing solely on children - offers a more scalable and sustainable path to improving child wellbeing.
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Only after this exploration did we begin developing our own approach. One that builds on what works, fills in the gaps, and puts parents at the heart of the solution.
Early intervention works best
Focus on parents can increase impact
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Online delivery increases access
Many mental health issues begin in early childhood, often following general psychosocial difficulties. Addressing problems early can prevent heavier problems later in life.
Instead of one-on-one child support, one intervention can benefit multiple children in a family and help parents handle both current and future challenges.
Online programs are not bound by time or place, making them highly accessible and scalable without extra staffing. Parents appreciate the privacy and flexibility, especially when discussing sensitive topics.